London Fashion Week


It’s that time of the year again and we’re getting excited! London Fashion Week is about to land, and as far as we’re concerned, London is where it’s at when it comes to our fashion inspiration.

It doesn’t seem like very long since the September catwalk shows, and of course we were thrilled to see how much designers seemed to take to sleeves as the must have fashion statement. The trend has certainly taken off on the red carpets as the awards ceremonies are full of glamorous celebs adorned with statement sleeves of varying colours, shapes and sizes. We love it!

Bloggers and London Fashion Week

Although, like many of you, we aren’t going to be sitting on the FROW watching the action (more’s the pity) we’ll be watching some of our favourite fashion bloggers to see what they make of this year’s efforts. Fashion bloggers are considered the upstarts of the fashion industry by a lot of the more established fashion media but we think that’s a very backwards way of looking at the work they do – bloggers like Susie Lau (Style Bubble) get seated next to Anna Wintour at New York Fashion Week and their Instagram following is off the scale.

For insta-updates the official LFW Instagram is:

The British Fashion Council shook the event up last year, moving it to a new address in central London, and they also announced that he London Fashion Week Festival will replace the old style London Fashion Weekend and gives fashion lovers everywhere not lucky enough to have access to the official events four days to explore the best of British and international fashion including designer and trend catwalk shows, pop-up shops from over 150 international and British brands and talks from people in the fashion industry. Tempted? Tickets are on sale now for the festival which takes place in London from 23rd February.

What to expect from London Fashion Week 2017/18

Designers have had to think of ways to become more accessible in recent years – even the most ardent fashionista has had to tie her belt a little tighter and we’re all looking for ways to make our fashion go further along with our money (that’ll be why Wingz are so popular – they make so many outfit options possible.)

If you are lucky enough to be able to stretch to catwalk fashion buys, there’s been a change in the way designers sell their collections which also makes fashion more instantly accessible, like most things in the 21st century. Instead of having to wait for a collection to become available, top brands like M&S and Top Shop made their designs available moments after the end of the show, making the most of the excitement the shows had generated. Burberry also bought into the buy-it-now trend.

We don’t know what to expect from the Fall 2017 collections, but we can’t wait to find out and we’ll be sure to tell you.